Because the power of questions lie both in the asking, and in the answering.
In my line of work, I get asked a lot of questions. Some about what I teach, some about my opinion.
Mostly about me.
And if our life, that’s the majority of the questions that we get – about us.
But it shouldn’t be all about us, but also about what we need to do, and the value and impact that we have on our lives, and on the lives of others.
I was just asked a question about that.
What are some questions that I get asked often, and that you should prepare for as well?
What do you do?
“I’m a clown. An entertainer!”
I always wanted to say that. I may have said that once or twice, but with no conviction.
I’m a trainer, a facilitator, a life coach.
But then, the questions I get are: “What do those do?”
It’s not about the tasks that you do, but more about the value that you bring. The impact that your work creates.
What outcomes do you create with your work? If you do your work extraordinarily well, what results can you come up with, and the impact that can have?
What’s in it for me?
Because if you really want people’s attention and interest, this is the question that you have to answer.
And it’s closely linked to the answer to “What do you do?”
It’s not only about the value of work that you do.
But how can that value you bring, help me?
What’s in it for me to get to know you, and engage you, and have a meaningful conversation, that might lead to a meaningful relationship, with you?
In it’s deepest sense, it’s “how you can help me?”
How can you find out what’s the root cause of my problem?
How can you, and what you do, be the solution?
Why should I trust you?
One lesson I learned selling, is that you don’t necessarily sell the product to be able to close the sale.
You sell the solution, what the impact and desired results are of the product.
In essence, you are selling you.
Because the customer can always look for the same, or a similar product from somebody else.
But definitely, they’ll keep coming back to you if they trust you.
If you can show me why should I trust you, and in what terms and ways I can trust you, that will definitely come true.
And as I be your customer, if you can keep on showing me why I should trust you, then you’ve got a customer for life.
For me, as a speaker, a twist on this question is – Why should I listen to you?
Is it because of your age? Your background?
Or is it also because of your authentic confidence when you speak?
Questions, questions
Because we all want answers.
We want answers to our most mysterious questions and our deepest desires.
Because all of us want something. And questions allow us to find answers.
Most especially, to find answers within ourselves.
What is it that I do?
What’s in it for me if I do this?
Why should I trust myself?
Ask.
What are your answers to these questions? Please share in the comments below!
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